Gifted? by Hallmark



About Gifted?


Do you have that special something?

If you do we’d love to get to know you and your work a little better. Why not apply to our Gifted? competition?

We run competitions six times a year to help us to recruit the very best and brightest new talent, with briefs* that are designed to nurture commerciality, creativity and skill.

Entry is open to students, graduates and established designers. All you have to do to part of Gifted is sign up and show us what you can do.

We can’t wait to hear from you!

Sign up >


*If there's no current brief available, it usually means we're getting things ready for the launch of our next one. If so, stay tuned as it'll be coming very soon.



Gifted? competitions are run by the Hallmark Studios from our Bradford HQ.

We're bustling with designers, photographers, editors, creative managers and art directors who dream up thousands of designs each year.

We're made up of writers, illustrators, designers, artists, inventors and perfectionists, and their passion shines through in everything they create ­– whether that’s cards, wrap, and Christmas decorations, or calendars, stationery and partyware.

But most importantly they:

Inspire - by making sure quality and creativity drive everything they do

Innovate - by using creative talent to spark new ideas

Adapt - to the ever changing needs of the customer

and you can see our work in the biggest retailers in the uk– just take a look in M&S, Tesco, Waitrose, the Co-op, Paperchase and Amazon UK.



New Designers

Gifted? showcases both here on this website and physically at New Designers in London.

Hallmark have been proud sponsors of new designers for 19 years, and this will be the 8th new designers Gifted? collaboration to date.

"Every year over 3,000 of the most promising graduate talents from britain’s leading design courses exhibit. the show features everything from illustration to animation, furniture to fashion, and gaming to glass and takes place at the spectacular business design centre in london, the world’s capital of design.  it provokes fresh thinking and kick-starts careers, providing a pipeline of young talent into one of the uk’s fastest growing creative industries.

Nowhere else is it possible to see such innovation and creativity across all disciplines, and the content is completely new every year."

The dates for new designers 2017 are:

Part 1: 28 June – 01 July 2017 (awards preview 28 June)

Part 2: 05 – 08 July 2017 (awards preview 05 July)

You can find out more about New Designers over on their website


We've put together a little update of our time at New Designers over on our News page - take a look by tapping here